Lame was born in Senegal on March 9, 2000, and raised by a devoted Muslim family in a public housing complex in Chivasso, Italy, since the age of one. He participated in sports like football and basketball in high school, and he even competed in junior-level basketball championships.
Lame worked as a CNC machine operator before joining TikTok. He also had financial difficulties, which he resolved with the help of his TikTok videos.
During the COVID-19 lockdowns in March 2020, Lame started posting on TikTok. He modeled for DLa Repubblica magazine in December 2020. He surpassed Gianluca Vacchi as the most popular Italian TikToker on April 26, 2021. Lame now has over 96.5 million TikTok followers, making him the second most popular TikToker on the globe, as mentioned by Newyork Times.
He also has 32.1 million Instagram followers, surpassing Chiara Ferragni as the most followed Italian on the network.
But it is precisely those characteristics that have helped him gain notoriety in the public eye. In this way, Khabane’s content “almost discredits or mocks the overproduced trends that arise on social media, whether it techniques for daily living or other things like that,” according to Samir Chaudry, founder of The Publish Press, a publication that covers creators’ economics.
It nearly exemplifies the importance of authenticity above manufacture. “I believe it’s incredibly appealing on a scale for people to see someone who isn’t trying too hard because it’s something genuine,” he continued.
His popularity is even more impressive when we realize that his “career” as a TikTok was not launched under the auspices of huge corporations or with a large budget.
Indeed, he records his films with a cheap cell phone from his modest house, where he lives with his siblings. In addition, the illumination is frequently poor.
Lame’s meteoric rise as a digital creator is all the more impressive given that his work lacks the polished production values associated with today’s most famous TikTok stars, many of whom have been embraced by Hollywood.
He didn’t achieve success by joining a collab house with other 20-somethings or by depending on fake growth methods like purchasing followers or views. His rise has been completely natural.
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